April 3, 2008

SEND THIS NEWSLETTER TO A FRIEND

Please feel free to forward this newsletter to others who can benefit.
They can sign up for my Special Report, "12 SURE-FIRE Ways Your Website
Can Get You Sued" and the newsletter here

Dear {!firstname}:

Welcome to Your WEBSITE LAW ALERT by Chip Cooper and DigiContracts.com

Chip's Commentary:

Welcome to the new Website Law Format! Thanks for transferring to our new list.

The new approach will be more than just the format. Recently, I've been discussing the newsletter with a few clients who are subscribers ... looking for feedback. (feedback is always encouraged).

They said that they liked the articles. But most said that the newsletter was missing something... and that was commentary by me. They wanted me to give my unvarnished commentary regarding the articles, current legal developments that impact small ecommerce businesses, etc.

So, guess what -- you're going to get more commentary from me. Hopefully, it should help you put some of the legal developments into perspective.

Hope you like the new format and approach. If it's more informative and helpful, while being easy-to-read in every day language, I'll be happy with it.

Recent Developments On The Litigation Front:

Last month's newsletter focused on the recent Life Is Good case and its settlement with the FTC. You'll recall that the FTC alleged that Life Is Good failed to provide "reasonable and appropriate security" for personal information stored on its server.

What I'd like to point out about the Life Is Good case is that sometimes form is just as important as substance. What I mean is... how you do something, and the fact that you documented it at the time you did it, is just as important as the fact you did it.

The 5 settlement safeguards in the Life Is Good case is a prime example of this point. Implementing the 5 safeguards -- and documenting it -- is highly recommended.

Read The Life Is Good article here.

To put the 5 safeguards into perspective, Google "TJ Maxx security breach", and read the horror stories about the single worst Internet security breach to date. I learned recently at an Internet law conference that remediation efforts to date have cost TJ Maxx over $100 million. And it's not over yet!

Comments From Digicontracts.com:

We're adding some new content to the site.

Not the least of which is my new Special Report, 12 SURE-FIRE Ways Your Website Can Get You Sued. It's a 40+ page summary of "need to know" information to keep you out of court. It's FREE, so download it now at download Special Report .This link will remain active only through the end of this week.

If you'd like for one of your friends or associates to have a copy, refer them to our DigiContracts.com home page for a FREE download.

Soon, we'll also be adding a list of articles taken from the newsletters of the past year or so. Back issues of this newsletter will also be archived. The links will be on our home page. You can review this archive to see if you missed anything.

Regards,

Share the " Website Law Alert" and my Special Report
"12 SURE-FIRE Ways Your Website Can Get You Sued"
with your colleagues and business associates.