Web Advertising Agreement (Executed)

Parties

• Host Provider
• Advertiser

When To Use

For use with the sale by Host Provider to Advertiser of advertisements and hyperlink(s) on Host Provider's web site for purpose of advertising, promoting, and sending website visitors to Advertiser's website.

Ads may be in the form of text, banner, logo, and icons.

Master Agreement Simplifies Contract Management

Master agreement provides the general terms and conditions for a possible series of advertising campaigns, each defined by separate Insertion Order -- simplifies contract management and eliminates the need to enter into separate agreements for each advertising campaign.

"Intelligent" Document Assembly Does Work For You

This is not a static downloadable form -- my embedded logic selects, orders, arranges, and formats my carefully worded clauses from the database and "intelligently" assembles your document -- you're empowered to create a near-custom agreement with 1000's of meaningful variations.

Features And Options

• Advertising orders are referred to as "Insertion Orders"
• Options for covenant not to solicit Host Provider's employees, mutual rights warranties and indemnities, arbitration, and notices by email
• Options for the following types of Advertisements: text, banner, logo, and icon
• Options for the following types of display: static, random, targeted pages, and search response
• Placement options include above the fold and by specified definitions
• Pricing options include: (i) fixed placement fees (specified monthly, impressions, page views), (ii) performance-based fees (per click, per registration, per sale), and (iii) hybrid fees: fixed plus performance-based (fixed plus per click, per registration, or per sale)
• Options for guaranteed minimums and tracking and reporting requirements
• Option for dispute resolution by arbitration

Unlimited Drafting Benefit

One of the great benefits of our online contract drafting service is that if you're not sure how to structure your transaction, or if you want to develop "fall back" positions for negotiation purposes, you may draft alternate variations of this document at no extra charge to assist you in developing your strategies.

If you have any questions, contact me.